Business Relationships for Competitive Advantage by A. Cox, J. Sanderson, C. Lonsdale, G. Watson
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Format Paperback
Condition Brand New
Description This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier.
Publisher Description
This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using eighteen examples drawn from a variety of business cases and circumstances.
Author Biography
ANDREW COX is CIPS Professor of Business Strategy and Procurement at Birmingham University Business School. He is also Chairman of Robertson Cox Ltd, a competence development consultancy.CHRIS LONSDALE is Lecturer in Supply Chain Management at the University of Birmingham and has worked with a number of private and public sector organisations.JOE SANDERSON is Lecturer in Supply Chain Management and Deputy Director of the CBSP.GLYN WATSON is Lecturer in Supply Chain Management in the CBSP.Together they have co-authored of a number of books on the subject.
Details ISBN 1349514411 ISBN-13 9781349514410 Title Business Relationships for Competitive Advantage Author A. Cox, J. Sanderson, C. Lonsdale, G. Watson Format Paperback Year 2004 Pages 246 Edition 1st Publisher Palgrave Macmillan GE_Item_ID:144327031; About Us
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