Laws of UX: Using Psychology to Design Better Products & Services by Jon Yablons

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An understanding of psychology-specifically the psychology behind how users behave and interact with digital interfaces-is perhaps the single most valuable nondesign skill a designer can have. This practical guide explains how you can apply key principles of psychology to build products and experiences that are more human-centered and intuitive.

FORMATPaperback CONDITIONBrand New Publisher Description

An understanding of psychology-specifically the psychology behind how users behave and interact with digital interfaces-is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design instead of working within the "blueprint" of how humans perceive and process the world around them. This practical guide explains how you can apply key principles of psychology to build products and experiences that are more human-centered and intuitive. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build interfaces that adapt to how users perceive and process digital interfaces. You'll learn: How aesthetically pleasing design creates positive responses The principles of psychology most useful for designers How these psychology principles relate to UX heuristics Predictive models including Fitts's law, Jakob's law, and Hick's law Ethical implications of using psychology in design A practical framework for applying principles of psychology in your design process This updated edition includes an even deeper connection to the underlying psychological concepts that govern the principles explored in the book, along with accompanying UX methods and techniques. Examples have been updated to ensure the deconstructed apps and experiences remain familiar and relevant.About the AuthorJon Yablonski is a user experience designer and front-end web developer based in Detroit. His focus is to make complex technology simple and intuitive through rigorous user research and interaction design. His work combines more than a decade of design and development experience in entertainment, retail, automotive, and aerospace with a deep understanding on the intersection of human psychology and technology. When he's not creating journey maps, crafting prototypes, Jon is creating digital tools to help designers such as Laws of UX /), Humane by Design /), and the Web Field Manual /).

Author Biography

Jon Yablonski is a user experience designer and front-end web developer based in Detroit. His focus is to make complex technology simple and intuitive through rigorous user research and interaction design. His work combines more than a decade of design and development experience in entertainment, retail, automotive, and aerospace with a deep understanding on the intersection of human psychology and technology. When he's not creating journey maps, crafting prototypes, Jon is creating digital tools to help designers such as Laws of UX /), Humane by Design /), and the Web Field Manual /).

Details ISBN1098146964 Publisher O'Reilly Media Year 2024 ISBN-13 9781098146962 Format Paperback Imprint O'Reilly Media Subtitle Using Psychology to Design Better Products & Services Place of Publication Sebastopol Country of Publication United States Author Jon Yablonski Edition 2nd ISBN-10 1098146964 Pages 168 Edition Description 2nd edition Audience Professional & Vocational DEWEY 004.21 Publication Date 2024-02-06 US Release Date 2024-02-06 UK Release Date 2024-02-06 We've got this

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