NOW and NEW: How Companies Can Use Their Capabilities For Scaling Innovation and

The Nile on eBay   NOW and NEW by Frank Mattes

More impact on revenue growth for C-suite executive, senior manager, leader of corporate startup or scaleup, or head of a business incubator or accelerator. Invaluable insights to drive new growth.

FORMATPaperback CONDITIONBrand New Publisher Description

According to the World Economic Forum, eight out of ten companies rank growth outside their existing business model as a top-five priority. Yet, generating new growth remains a challenge: 29 out of 30 attempts to create a new $50 million business fail."NOW AND NEW" presents a solution. To succeed, companies must build a bridge connecting current operations with future opportunities and master four learnable skills. Developed with insights from over 100 corporate practitioners and academic experts, the Lean Scaleup framework has been validated through many real-life projects, proving its effectiveness."NOW AND NEW" is the first book to show how to systematically win NOW while creating NEW through an end-to-end framework. It is an actionable guide filled with case studies, checklists, and practical advice. You will learn how to create and scale innovative growth opportunities within the corporate context.Whether you are a C-suite executive, a senior manager, a leader of a corporate startup or scaleup, or the head of a business incubator or accelerator, this book provides invaluable insights to drive new growth. Board members concerned with future proofing their companies will also find this resource indispensable.

Author Biography

Frank Mattes is a leading expert in non-incremental innovation, an accomplished educator, and a trusted advisor and consultant to numerous international corporations, including some in the Fortune 10 list. He has over 25 years of experience in a range of innovation areas, including project management, innovation portfolio management, implementing Phase/Gate schemes for incremental innovation, setting up and scaling greenfield startups, open innovation, and digital innovation. As the founder and CEO of Lean Scaleup, Frank Mattes advises companies on how they can achieve growth by leveraging their capabilities. Frank has been consistently recognized as a global thought leader and influencer on entrepreneurship and the lean startup methodology by Thinkers360 and as a top voice on LinkedIn. He is the author of three books on how companies can create new growth outside the confines of their existing business models.

Review

After meeting Frank and learning about the Lean Scaleup, it became evident that the Lean Startup approach is not sufficient for building new businesses in the corporate context. We transitioned to the Lean Scaleup and have a best-in-class new-business-building approach.Steve Kopp, Director, Nexwave Incubation Office and Chairman, Amadeus Executive Incubation BoardFrank is a highly recognized expert in the field of aligning NOW and NEW for corporate new-business building. The Lean Scaleup enables building impact that matters at scale.Tania Aydenian, Innovation Senior Lead, Roche

Details ISBN3982315433 Author Frank Mattes Pages 454 Publisher Lean Scaleup Ug Year 2024 ISBN-10 3982315433 ISBN-13 9783982315430 Format Paperback Publication Date 2024-07-14 Imprint Lean Scaleup Ug Subtitle How Companies Can Use Their Capabilities For Scaling Innovation and Generating New Growth Audience General We've got this

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