Plan B: The Real Deal Guide to Creating Your Business by Kathleen Rich-New (Engl

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Plan B should be MANDATORY reading before you ever consider creating a business. It was written to provide the "business readiness" needed for those who have no successful entrepreneurial experience. You will learn the good, bad, and ugly about each of the four ways to create a business (start a business, buy a business, buy a franchise, and network marketing.) You will learn what due diligence you must do before you start spending your time and your money.Plan B answers the three IF questions: If you have what it takes to create a business. If you really want to start a business now that you know what it will take. If you want to create one  independently or with a team.Then it answers the WHAT NEXT questions as you determine the best Plan B option for you and for your preferred work lifestyle.It ensures you are ready for the journey.  You understand some of the rabbit holes that lie ahead, and the resources your will need so you won't be in the 80% of new businesses that fail in the first three years. Instead you will be part of the 20% with long term success.Through numerous examples, assessments, and stories of business successes and failures you will know if you are ready. You will be able to engage both your head and your heart for the thrilling adventure of creating your Plan B. Kathleen shows you how.

FORMATPaperback LANGUAGEEnglish CONDITIONBrand New Author Biography

On her way to becoming the accidental Plan B expert, Kathleen Rich-New, spent over 25 years working for companies including Apple Computer, Nortel and Silicon Graphics (SGI). She earned three degrees in business and none of them taught her what you will learn by reading "Plan B." Kathleen's path of entrepreneurship led her down many rabbit holes, as she founded Clarity Works Consulting and The Executive Woman's Coach. The lessons learned on her journey, plus those of many other experts will show you how to find the right Plan B business for you...and you will be able to create it faster and easier, avoiding most of the rabbit holes. Kathleen is a frequent speaker, trainer, and consults on leadership, how to get more from the employees you have, and entrepreneurism. Her mission is to help you create and grow a successful Plan B business.

Table of Contents

IntroductionA Few Rabbit Holes Can Be A Good ThingA World of Wisdom and Tips—All in One PlaceNASA Space Shuttle Program's End Was Actually a Great Beginning—Who Knew?Make Fewer Mistakes and Enjoy More SuccessesWho Will Benefit From a Plan B?This Real Deal Guide Shares It All—the Good, the Bad, and the UglySpecific Benefits of the Real Deal GuideYou Now Have What It TakesChapter 1I Worked Hard, I Played by the Rules, and This Is All I Get?Why Is Plan A Not Working Anymore?The Mythical Promise of Plan AFinancial Security Is Still PossibleHow Did We Get Here?Who Is Going to Pay the Bills When You Retire?Social Security BenefitsRetirement Plans Designed to Benefit…Whom?Wrap UpChapter 2Is Your WHY Bigger than Your BUT?Determine Where You AreDetermining What You Are Ready to ImproveLife Values ModelIdentifying What You Don't Want and Do WantWhat You Have Created So FarWrap UpChapter 3The Real Deal about You The Hero's JourneyDepartureInitiationReturnIt Doesn't Take a Rocket Scientist to Launch a Plan BFive Requirements for Successful ChangeListening to the Right PeopleWrap UpChapter 4There Are Many Paths to a Plan BStart Packing for Your JourneyFour Ways to Create Your Plan BOverview of the Four Plan B OptionsThe Wealthy 1%Starting Your Own BusinessBuying an Existing BusinessBuying a FranchiseNetwork MarketingWrap UpChapter 5Thinking It Through: Avoiding the Pitfalls of Wrong (and Costly) DecisionsA Structure for Thinking Through Your Plan BCritical Resources for All BusinessesTimeMoneyFinding Your Work LifestyleType of WorkType of PeopleLocation of Your WorkEnergy Required, i.e., Your Physical and Mental StaminaEmotional TollExit StrategyWrap UpChapter 6Six Key Ingredients of the Most Successful BusinessesFavorable Market TrendsConsumable Products or Ongoing ServicesPerfect TimingStrong Compensation or Attractive MarginsPowerful PartnershipsUnique Products or Exclusive TechnologyUniversal Truths for Business SuccessWrap UpChapter 7The Real Deal about Starting Your Own BusinessStarting a New BusinessTwo Types of Start-Up BusinessesDuplicationInnovationThe Real Deal ChecklistWrap UpChapter 8The Real Deal about Buying a BusinessWhat Happens When You Ignore the Experts, the Resources, and the Information?Buying a Business 101, and MoreAdvantages and Disadvantages of Buying a BusinessApplying What You Have LearnedBeginning the SearchProtecting the Seller's Information and Proving Your Financial ResourcesConducting Your Due DiligenceMeeting with the SellerMaking the OfferWrap UpChapter 9The Real Deal about Buying a FranchiseFranchising 101Franchises Have Many AdvantagesFranchises Also Have DisadvantagesFranchise Controls and RestrictionsFour Franchise ModelsSelecting a FranchiseSix Key Ingredients for Evaluating a FranchiseThe Real Deal ChecklistShopping for a FranchiseInternet SearchShopping at a Franchise ExpositionUsing a Franchise BrokerAdvantages of Using a Franchise BrokerDisadvantages of Using a Franchise BrokerFinding a Franchise BrokerInterview Questions for Evaluating BrokersFranchise Advisors Work for YouFinding a Franchise AdvisorConduct Your Due DiligenceShould You Buy a New or an Existing Franchise?Wrap UpChapter 10The Real Deal about Network MarketingGiving You the Real Deal Guide on Network MarketingNetwork Marketing AdvantagesNetwork Marketing DisadvantagesNetwork Marketing: Ponzi Scheme, Pyramid Scheme or Path to Profit?Network marketing Controls and RestrictionsNetwork Marketing 101Percent of Sales by Major Product GroupsIs Network Marketing the Best Plan B Option for Me?Six Key Ingredients for Evaluating a Network Marketing CompanyUse the Real Deal Checklist to Evaluate a Network Marketing CompanyThe Two Methods to Make Sales in a Network Marketing CompanyHow Network Marketing Sales are Typically MadeTypical Network Marketing Compensation PlansDue Diligence for Selecting a Network Marketing CompanyWhat to look for in a companySelecting Your Up-LineUp-Line Due Diligence ChecklistWrap UpChapter 11Putting Your Plan B into ActionPlan B Success StoriesGet Busy Narrowing Your OptionsPlan B Option You Are EvaluatingResearching Your Chosen Plan B Option Starting a BusinessBuying a BusinessBuying a FranchiseNetwork Marketing Veterans, Active Military, and Trailing SpousesWrap UpThe Increasing Popularity of Plan BAppreciation & AcknowledgementsResources and OffersAbout the AuthorIndex

Review

""No hype or theory here. Plan B gives you the good, the bad, and the ugly about the four ways to create a business. Kathleen offers you the secrets most new business owners don't know until it's too late. You learn what lies ahead so you can start with your eyes wide-open.""-Joe Pici, Speaker, Trainer, Author Sell Naked on The Phone""As a long-time promoter of strategic and tactical planning, I have always advocated the need for a ""Plan B"" (and, sometimes, a Plan C and a Plan D), I am delighted to recommend Kathleen's Plan B book. It is chock full of practical ideas for making your business dreams come true. Buy it; study it, and don't lend it out.""-George Morrisey, Author Creating Your Future: Personal Strategic Planning for Professionals and Morrisey on Planning.

Long Description

In an easy-to-read format, Plan B helps you determine how to create a Plan B business that fits your skills, interests, and preferred work lifestyle. You will learn the four ways to create an income when there aren't any jobs available or any jobs that interest you. Filled with stories of successes and failures, you learn the good, the bad, and the ugly about each of the business models. For the first time, you will learn what it takes to succeed in business and be able to get out of job jail.

Review Quote

"No hype or theory here. Plan B gives you the good, the bad, and the ugly about the four ways to create a business. Kathleen offers you the secrets most new business owners don't know until it's too late. You learn what lies ahead so you can start with your eyes wide-open." -Joe Pici, Speaker, Trainer, Author Sell Naked on The Phone "As a long-time promoter of strategic and tactical planning, I have always advocated the need for a "Plan B" (and, sometimes, a Plan C and a Plan D), I am delighted to recommend Kathleen's Plan B book. It is chock full of practical ideas for making your business dreams come true. Buy it; study it, and don't lend it out." -George Morrisey, Author Creating Your Future: Personal Strategic Planning for Professionals and Morrisey on Planning .

Details ISBN1614483787 Author Kathleen Rich-New Pages 308 Language English ISBN-10 1614483787 ISBN-13 9781614483786 Media Book Year 2013 Short Title PLAN B Imprint Morgan James Publishing llc Place of Publication Newport News Country of Publication United States Illustrations black & white illustrations DEWEY 658.421 Format Paperback Subtitle The Real Deal Guide to Creating Your Business NZ Release Date 2013-01-31 US Release Date 2013-01-31 UK Release Date 2013-01-31 Publisher Morgan James Publishing llc Publication Date 2013-01-31 Audience General AU Release Date 2013-04-18 We've got this

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