Profitable Photography in Digital Age: Strategies for Success by Dan Heller (Eng

Profitable Photography in Digital Age: Strategies for Success by Dan Heller

Estimated delivery 3-12 business days

Format Paperback

Condition Brand New

Description Helps amateurs and professionals understand the changes to the industry and explores a wide range of business models for determining the best individual approach to making money in today's photography market.

Publisher Description

The ultimate digital-age resource for the serious amateur considering a career in photography and the professional wanting to take an existing businesses to the next level! Written by a professional photographer and Internet technology entrepreneur, this guide explains the fundamental shifts within the photography industry since the inception of digital imaging and the Internet. By explaining how business is done now, this book helps photographers understand what it takes to sell, deliver, and compete in today's market. Eschewing the "one size fits all" approach of other guides, this book explores an extensive range of business models to help the reader determine the best approach for selling his or her own photography. Whether working with film or the latest digital equipment, photographers will find real-world insights to crucial topics such as: setting business expectations; applying business sense; marketing photography successfully; setting prices; selling prints; running a Web-based photography business; working with stock photography agencies; legally protecting images; and much more.Profitable Photography in the Digital Age includes special tips for photographers selling images for posters, postcards, and calendars, as well as a photography equipment list. Any photographer wanting to think smartly and analytically about his or her business will need this book.

Author Biography

Dan Heller is a freelance travel photographer and founder of Z-Code software, one of the first commercially available e-mail systems designed for the Internet.

Details ISBN 1581154127 ISBN-13 9781581154122 Title Profitable Photography in Digital Age: Strategies for Success Author Dan Heller Format Paperback Year 2005 Pages 240 Publisher Allworth Press GE_Item_ID:137931035; About Us

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