The Business of Getting Business: The Digital Marketing Guide for Small Business

The Nile on eBay   The Business of Getting Business by Joe Manausa

The small business owner's go-to guide for how to embrace the digital age.

FORMATPaperback LANGUAGEEnglish CONDITIONBrand New Publisher Description

The internet is shrinking the world; local brick and mortar businesses are finding more competition than ever before, primarily from 'out of towners' who conduct their business online. Consumers are thrilled with this change and empowered with information; no longer requiring a salesperson to start the buying process. So how does a local business compete in a world that has gone digital? The Business of Getting Business will educate and lead business owners to a different way of generating and converting business opportunities using digital marketing concepts and processes. It provides need-to-know information about digital marketing in easy-to-understand terms, so any business owner will walk away with a true understanding of what they need to do online to make their business succeed. Furthermore, it provides an implementation guide that runs through the specific technologies and the steps required to be productive with a digital marketing solution to build a better future. AUTHOR: Joe Manausa is the CEO of Joe Manausa Real Estate, a growing real estate brokerage listed among the Forbes Inc. 5000. After observing industry giants move to a digital-first marketing approach, Joe made the transition within his own company, which resulted in over $10 million of revenue from the business's website. Joe is from the US, and lives in Tallahassee, Florida. SELLING POINTS: . The small business owner's go-to guide for how to embrace the digital age . This book provides an easy step-by-step guide on how to adapt digital marketing to your business needs . Provides real-world case studies with specific real estate industry examples . Written for small to medium business owners and entrepreneurs . Written by a successful small business owner and CEO who has successfully undergone the transformation

Author Biography

Joe Manausa is the CEO of Joe Manausa Real Estate, a growing real estate brokerage listed among the Forbes Inc. 5000. After observing industry giants move to a digital-first marketing approach, Joe made the transition within his own company, which resulted in over $10 million of revenue from the business's website. Joe is from the US, and lives in Tallahassee, Florida.

Review

"Location, location, location' is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground. They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death. The Business of Getting Business is the critical survival guide for those that choose to dig in and fight." Anthony Noto, CEO, SoFi and former COO, Twitter "The Business of Getting Business is informative, insightful and practical. A must-read for anyone interested in learning about the 'why' and 'how' of digital marketing. An entrepreneur and real estate sales innovator, Joe Manausa shares his proven strategy, developed over more than 20 years, that challenges the traditional model of marketing and is designed to help you succeed in the digital marketplace." C. Darren Brooks, Ph.D., Assistant Department Chair, Florida State University College of Business

Review Quote

"Location, location, location' is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground. They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death. The Business of Getting Business is the critical survival guide for those that choose to dig in and fight."Anthony Noto, CEO, SoFi and former COO, Twitter "The Business of Getting Business is informative, insightful and practical. A must-read for anyone interested in learning about the 'why' and 'how' of digital marketing. An entrepreneur and real estate sales innovator, Joe Manausa shares his proven strategy, developed over more than 20 years, that challenges the traditional model of marketing and is designed to help you succeed in the digital marketplace."C. Darren Brooks, Ph.D., Assistant Department Chair, Florida State University College of Business

Description for Sales People

This book provides an easy step-by-step guide for how to adapt digital marketing to your business needs > Provides real-world case studies with specific real estate industry examples Written for small to medium business owners and entrepreneurs Written by a successful small business owner and CEO who has successfully undergone the transformation

Details ISBN1912555603 Author Joe Manausa Pages 224 Year 2020 ISBN-10 1912555603 ISBN-13 9781912555604 Publication Date 2020-02-06 Short Title The Business of Getting Business Language English Format Paperback Subtitle The Digital Marketing Guide for Small Businesses UK Release Date 2020-02-06 Imprint LID Publishing Place of Publication London Country of Publication United Kingdom AU Release Date 2020-02-06 NZ Release Date 2020-02-06 Publisher LID Publishing DEWEY 658.872 Audience Further / Higher Education We've got this

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