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The Power of Bad: And How to Overcome It by John Tierney

The answer is the negativity bias - or in other words, the power of bad. It governs people's moods, drives marketing and dominates our news. But there is good news. By using smart strategies from new science, we can train our brains to get better at spotting our own negativity bias and even using its power for positive results.

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ConditionBrand New
EAN9780141975801
UPC9780141975801
ISBN9780141975801
FormatPaperback, 336 pages
AuthorJohn Tierney
Book TitleThe Power of Bad: And How to Overcome It by John T
Item Height1.9 cm
Item Length19.8 cm
Item Weight0.18 kg
Item Width12.9 cm
LanguageEng
PublisherPenguin Books Ltd

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