Swish Goswami, 24, is the CEO of Trufan, a tech company building products that improve brand engagement while respecting a consumer's right to privacy and compensation. His company has made two acquisitions, raised over $4.1M to date (from several NBA players and venture firms) and has clients like Sony Music, L'Oreal, Netflix, NBA, NFL, and a plethora of small to medium sized businesses.Swish has given three TEDx talks and is an investor/advisor through his angel fund AGEX Capital (investments include Faze Clan, Wombo, Upstream, etc). Swish has a personal following of over 200,000 and enjoys speaking around the world under North America's prestigious bureau Speakers Spotlight. For his entrepreneurial and philanthropic achievements, Swish was inducted into Plan Canada's Top 20 under 20, recognized as LinkedIn's Top Voice and Startup Canada's Young Entrepreneur of the Year and awarded the United Nation's Outstanding Youth Leadership award.Quinn Underwood, 24, is the CEO of Autumn, a privacy-first platform that leverages AI to help users passively measure and manage their mental health in real-time through analysis of digital behaviour. Because what you can't measure, you can't manage. His company has raised more than $2 million in venture capital from some of the top VCs in North America, and works with many of the fastest growing companies in North America.Previously, Quinn was a co-founder of ADVIN, a health-tech company he co-founded and helped scale across Bangladesh and India. During his time there, he helped grow the team to more than 20 employees, and served more than 150,000 patients, while in his second and third year at the University of Toronto.
Chapter - 00: Foreword; Section - ONE: Entrepreneur; Chapter - 01: Introduction - What to expect; Chapter - 02: The entrepreneur mindset; Section - TWO: Endeavour; Chapter - 03: The lightbulb moment - How to come up with an idea; Chapter - 04: Common mistakes; Chapter - 05: Infrastructure; Chapter - 06: MVP (Minimum Viable Product); Chapter - 07: Development; Chapter - 08: Launch; Chapter - 09: Traction; Chapter - 10: Fundraising; Chapter - 11: Scale; Chapter - 12: End goal; Chapter - 13: Misconceptions of starting a business; Chapter - 14: Ecosystem; Chapter - 15: Opportunities